June 16, 2025

A&M Activist Alert for Europe | Interim Outlook for 2025

New analysis reveals how periods of disruption create the conditions for the next wave of shareholder activism

Market Volatility and the Activist Opportunity

The 2025 interim outlook focuses on the relationship between market volatility and shareholder activism. While campaign volumes have temporarily declined, A&M's analysis finds a clear historical connection between periods of market disruption and subsequent increases in activist activity. The report shows that activism typically rebounds several months after volatility peaks, suggesting that the current slowdown is only a short-term pause.

The outlook predicts a resurgence of campaigns during late 2025 and into 2026, with the UK, Germany and Switzerland expected to remain key activist hunting grounds. In the meantime, companies have a limited window to improve operational performance, optimise capital allocation and strengthen their equity narratives. The report concludes that organisations able to generate sustainable earnings growth and communicate a compelling strategic vision will be best positioned to avoid activist intervention when campaign activity returns.


 

 

 

 

Whilst we do not publicly release individual company predictions, we would be delighted to discuss specific AAA modelling and analysis for any particular corporate with a senior member of the company.

Arrange a personalised de-brief with the A&M team by contacting a member of our team in your local region.

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The A&M Activist Alert (AAA) reports provide a comprehensive analysis of shareholder activism trends across Europe and the United States, offering insights into evolving market dynamics, activist strategies, and corporate responses.

In 2026 we launched the U.S. AAA report, our first Activist Alert publication with a U.S. perspective. This inaugural U.S. edition explores the rise in activism post-2024 elections, the role of M&A, and the concept of an Equity Story—a strategic narrative that aligns corporate performance with investor expectations. 

Click here to access the AAA Report for the United States

Related Insights
Increased M&A activity, portfolio optimization, and margin improvement are driving activism in 2026. As deal activity accelerates, scrutiny of strategy and execution is intensifying. Read the report for sector‑specific risks and practical steps to stay ahead of activists.
Corporates in the U.K. targeted by activist funds outperformed the market and global peers before and during the pandemic
A&M analysis finds a compelling link between companies’ ESG ratings and activist targeting
While U.K. remains top European market for activism, Germany and France are increasingly at risk Industrials and Technology identified as key sectors at risk, while Consumer firms continue to fall out of favour.
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