Going it Alone: The Rise of Private Labels in the Post-Pandemic Era
In this post-pandemic era, grocery retailers are facing unprecedented pressure on their margins due to soaring inflation and the cost-of-living crisis. National brands are rapidly increasing their prices and as a result shoppers are switching to private label products which are better value and higher quality.
This provides an opportunity for businesses to set themselves apart through their private label strategies. Private labels are gaining an increasing market share across Europe and A&M has been helping companies capitalise on the moment.
A&M’s EMEA Consumer & Retail Group have shared their insights on the rise of private labels in the current economic environment and how grocery retailers can accelerate this.
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For a conversation about how A&M can help your business, please contact David Benichou or Anthony Gibbons.
