With more than 30 years of consulting, digital agency, and industry experience, Mr. Natoli is a thought leader in digital transformation, as well as an industry-leading digital agency executive and partner. He is known for building and leading digital consulting and advisory agencies focused on collaborating with clients from all industries, helping leverage digital ecosystems to deliver experiences that establish strong relationships.
Mr. Natoli’s experience and executive career have offered him many leadership roles, managing businesses with $300+ million in revenue and many with 1,000+ resources. His executive leadership roles have focused on building and managing large, complex digital consulting and services businesses, primarily helping clients transform into true digital enterprises by understanding the power and importance of building user experiences founded on data and customer insights.
Prior to joining A&M, Mr. Natoli spent over five years with Deloitte Digital as Managing Director, where he helped build the agency/studio model and go-to-market strategy. He also helped clients define digital transformation and experience strategies, build and implement defined strategies, and create digital marketing strategies and campaigns that introduced the transformed business to the world. One example of this work was his efforts to help large healthcare organizations create robust digital experiences to provide an elevated, personal, and trusted experience during and after the COVID-19 pandemic, transforming these organizations from benefit providers to trusted health and wellness advocates and partners.
Previously, Mr. Natoli spent 22 years with IBM, where he jointly founded and led IBM iX, IBM’s digital agency, as well as the Digital Real Time Event practice, which produced world-class digital and immersive interactive experiences for a portfolio of marquee events, including the Masters Tournament and the Grammys.
Mr. Natoli earned a bachelor’s degree in business from The College of Saint Rose, New York. He did his postgraduate study in information, design, and technology at the Georgia Institute of Technology.
