30 years of experience in digital and technology strategies
Specializes in data intelligence and customer experience
Paris
@alvarezmarsal
LinkedIn
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Karim Chaabouni is a Managing Director with Alvarez & Marsal Digital in Paris. He advises industry incumbents and challengers across EMEA on digital transformation from ideation to scale up. He brings 30 years of experience in digital and technology strategies and transformations.
Mr. Chaabouni specializes in artificial intelligence, machine learning, the internet of things, automation, and digital solutions, and creates new sources of revenue and insights for his global clients. He also works in data intelligence and customer experience, design thinking, and agile ways of working.
Mr. Chaabouni has worked with clients across various industries, including industrial goods, retail and consumer goods, telcos, banking, private equities, and energy.
Prior to joining A&M, Mr. Chaabouni worked with the Boston Consulting Group as Managing Director and Partner and was a member of the Technology and Digital Advantage practice. Prior to that, he was Managing Director with Accenture, where he led the Accenture Digital Service Factory for the industrial goods sector and the Customer Experience practice for Belgium and Luxembourg. He has also held leadership roles in the banking sector where he created next generation contact centers and digital marketing capabilities.
Mr. Chaabouni earned a master’s degree in management from EDHEC Business School in Lille and an MBA from Quebec Laval University. He has also completed executive leadership programs on the internet of things and cybersecurity at Paris École Polytechnique.
Vendor-driven system transitions, increased IT complexity and escalating cyber threats are just a few of the pressures forcing companies to rethink their technology systems. More than a technical obstacle, such modernization programs should be treated as an opportunity to realign technology with strategic goals to drive tangible business value.
Explore the “what”, “why”, “when”, and “how” to invest and prepare a business for the next wave of growth. Standalone innovation initiatives belong in Research & Development (R&D) and not at the centre of a business transformation and growth agenda. Purposeful growth agendas balance measurable financial value today, while systematically pushing the boundaries of the business tomorrow.
In the first part of the series, we will focus on the value created from digital investment, redefining “why”, “what”, “how”, and “when” to invest, spanning the use cases and exciting solutions tech has to offer, new organizational muscles including new delivery models, and effective technology partnership models with a clear case and payback.
Alvarez & Marsal conducted comprehensive research to assess the influence of digital sophistication on key financial indicators, such as sales growth, profitability, and valuation.
