Jeff Hao

Senior Director
20+ years of experience in finance transformation and digital enablement across a broad range of industries
Specializes in CFO advisory with a focus on FP&A transformation, ERP/EPM implementations, and operating model redesign
Experience applying AI in finance and consulting, including developing FP&A use cases and embedding AI-driven approaches into project delivery
New York
@alvarezmarsal
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Jeff Hao is a Senior Director with Alvarez & Marsal Corporate Performance Improvement in New York. He specializes in finance transformation, digital enablement, and operating model redesign. His primary areas of concentration are finance strategy, FP&A transformation, enterprise resource planning/enterprise performance management (ERP/EPM) implementation, and AI adoption in finance.

With more than 20 years of finance transformation and consulting experience, Mr. Hao has led large-scale digital finance programs, designed next-generation FP&A and reporting capabilities, and partnered with CFOs to modernize finance operating models.

Mr. Hao’s notable assignments include establishing an FP&A Center of Excellence for a $14B global healthcare company, designing global forecasting frameworks that reduced cycle times by over 80%, and driving partnerships with leading cloud finance technology vendors that generated significant double-digit pipeline growth. He has also been responsible for supporting market entry and go-to-market initiatives within CFO Services, with a focus on accelerating transformation and embedding AI-driven approaches into project delivery. He has worked with clients across industries including healthcare, technology, financial services, consumer products, energy, and hospitality.

Prior to joining A&M, Mr. Hao was with The Hackett Group, where he sold and led finance transformation programs and EPM platform implementations. Previously, he held leadership roles at EY and Accenture, where he drove finance strategy, FP&A modernization, and technology-enabled transformation initiatives. He began his career at Marriott International, overseeing finance operations and reporting as an assistant controller.

Mr. Hao earned a Bachelor of Business Administration from James Madison University. He is a Certified Public Accountant (inactive) and has completed the AI for Senior Executives Program at MIT.

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Thought Leadership
CFOs are uniquely positioned to lead the charge on value creation, leveraging emerging technologies to unlock deeper insights and optimise business decisions. This article explores the transformative potential of AI for financial impact and strategic decision-making.