Jamie Kim

Senior Director
20 years of global experience in marketing transformation
Expertise in marketing performance improvement, marketing operations, data science, customer data strategy, and large-scale global implementations
New York
@alvarezmarsal
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Jamie Kim is a Senior Director with A&MPLIFY, Alvarez & Marsal’s customer advisory and digital transformation unit, in New York. She specializes in marketing transformation, customer analytics, and operational improvement.

Ms. Kim advises clients on large-scale marketing transformations, from M&A integration and optimizing marketing operations to building new marketing capabilities for market expansion. Her experience spans industries including financial services, B2B, and technology, media, and entertainment. She is recognized for her data-driven approach, cross-functional leadership, and ability to deliver marketing value in high-stakes, rapidly evolving environments.

Prior to joining A&M, Ms. Kim was part of KPMG’s Customer Advisory practice, where she led the marketing operations and strategy team for six years, delivering significant savings in marketing spending and operational improvements for clients across financial services, telecommunications, and technology.

Previously, she worked as a data scientist with Accenture, developing data monetization capabilities and advanced analytic models to enable data-driven marketing for clients, including American Express, Goldman Sachs, eBay, AB Inbev, and a New Zealand-based telecoms company.

Ms. Kim earned a bachelor’s degree in economics from Cornell University and a master’s degree in statistics from Columbia University.

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