March 20, 2025

Episode 8: Meet the self-service entrepreneur

The Story behind the deal with guest Dean Ward, co-founder of Evoke Creative

Dean Ward has created a global business on the back of the surge in demand for touch screen kiosks.

Ward is the co-founder of Liverpool-based Evoke Creative, which can count McDonald’s, JD Sports and Google among its clients.

The game-changing moment for Evoke came in 2015 when it secured a multi-million order from McDonalds that led to 5,000 kiosks – despite only having 15 staff!

What made their story even more incredible was the company’s growth was bootstrapped until 2018 when it received the first of two investments from BGF.

In the podcast, Ward talks about choosing the right investor and the highs and lows of scaling a global business, which included opening a base in the US. 

In the second half of the show, Jonathan answers listener questions. 

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