Sergio Redruello
Managing Director
Quick facts
Specializes in providing advice to financial institutions
Focus in performance / income improvement as well as a variety of topics related to M&A
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Sergio Redruello is a Managing Director Alvarez & Marsal in the Madrid office. He specializes in providing advice to financial institutions, with a special focus in dealing with insurance companies and wealth managers. He has expertise in performance and income improvement, M&A advising, strategic planning and corporate development.

Before A&M, Mr. Redruello was a Senior Advisor at McKinsey & Company in London where he primarily served large asset managers and multinational insurers across Europe and within Latin America. His areas of expertise include sales and distribution optimization; development of SaaS and BaaS business models; and the development and performance improvement of mutual funds platforms. He has also helped large financial services firms to create and develop financial ecosystem platforms to move their strategies into the digital age.

Mr. Redruello spent 10 years at Banco Santander where he held several senior positions. He served as the Chief Transformation Officer of Santander Asset Management. He led the integration project with Unicredit´s Piooner. As Chief of Staff to the Group CEO, he was responsible for overseeing the Strategic Group’s transformation strategy as well as the cost optimization plan.

At Banco Santander, Mr. Redruello led 40+ transactions, which set joint ventures and alliances in 20+ countries in the insurance, asset management, private banking and securities business, these transactions generated €3 million of net attributable gain between 2010–2015.

Mr. Redruello served as the Head of Distribution Channels at Santander´s Global Insurance Division. He also has served as the Country Manager of Aon´s Direct Marketing unit. Mr. Redreuello has held several executive positions at insurance companies. Mr. Redruello has a granular understanding of the distribution landscape resulting in long-term savings businesses.

Mr. Redruello earned a bachelor’s degree in business and economics from ICADE in Madrid.