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Paul Ruh and Helen Van Ness: Moving Beyond "Rearview Reporting”
Business Intelligence
Tom Elsenbrook discusses the technology gap
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Open any annual report, and read the letter to shareholders. The top goals of any CEO — whether growth, branding, cost reduction or customer loyalty — depend on technology to enable them. However, most companies struggle to execute on their technology initiatives and most CEOs lack confidence in their organization’s ability to deliver. Talk to a CEO and more than likely, you’ll hear about the gap between what he believes the organization is capable of, and what needs to happen.

In this video, Tom Elsenbrook, A&M Corporate Performance Improvement’s CEO, talks about the role of technology in driving the CEO agenda and the challenges companies face in executing those initiatives.


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