Ms. Orton brings extensive professional services marketing expertise including business development, content development, branding, social media, video production and marketing technology to her current role. Prior to joining A&M, she served as the Director of Marketing for leading law firms in New York and London. Over the last two decades, she built and ran an international recruitment and consulting business along with advising professional services firms.
“Linda’s entrepreneurial DNA, combined with her diverse marketing prowess, is an excellent fit for us as we continue to grow and expand into new practice areas, developing industry sectors and geographies,” said John Suckow, Managing Director and Chief Operating Officer at A&M. “Linda also understands our culture and our approach to marketing and client service, as A&M was previously one of her clients.”
“A&M’s operational heritage and dedication to value creation provides a strong foundation of thought leadership and content to further develop our marketing initiatives,” said Ms. Orton. “I am excited to help bring new approaches and tools that our leaders can use to tell our story to the marketplace.”
Ms. Orton is a frequent speaker about marketing to the youth market and using social media for brand building. She has held leadership roles with The University of Chicago Alumni Association, Legal Marketing Association, NY Legal Marketing Association, Professional Services Marketing Group (PSMG) in London, Association of Accounting Marketing, The Women’s Executive Committee of United Jewish Appeal (UJA) and New York Cares.
Ms. Orton earned a B.A. degree from the University of Chicago.
About Alvarez & Marsal
Companies, investors and government entities around the world turn to Alvarez & Marsal (A&M) when conventional approaches are not enough to activate change and achieve results.
Privately held since 1983, A&M is a leading global professional services firm that delivers business performance improvement, turnaround management and advisory services to organizations seeking to transform operations, catapult growth and accelerate results through decisive action. Our senior professionals are experienced operators, world-class consultants and industry veterans who leverage the firm's restructuring heritage to help leaders turn change into a strategic business asset, manage risk and unlock value at every stage.
Hannah Arnold, 212-575-454
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Sandra Sokoloff, Director of Global Public Relations
Alvarez & Marsal, 212-763-9853